How to Find the Best Social Media Manager in Portland, OR?

Portland is home to over 43,000 small businesses too. If you are a business based in this vibrant City of Roses, you know it can be quite hard to stand out. That’s where MiscGyan comes in. And since you are here reading this post, it’s likely that you want to leverage social media to beat […]

What is Hyperlocal Social Marketing: All You Need to Know

Side-shot of a people having a sumptuous meal at a local restaurant. The blog post is about hyperlocal social media marketing.

Hyperlocal social marketing is one of the most underrated styles of digital marketing yet to hit the limelight. It’s a simple concept that is changing how local businesses reach and interact with consumers, build a connection, and drive sales to new highs. You might wonder, what is ‘hyperlocal’? What makes ‘hyperlocal’ different from the rest […]

How to Find the Best Social Media Manager in Metro Vancouver

Social media photo of a wine glass lying down on a table covered with white table cloth. Used to emphasize social media marketing.

Vancouver has 85,094 businesses operating, which is going up yearly. If you are a business based in this amazing city of mountains and rain, you know it can be quite hard to stand out. That’s where MiscGyan comes in. And since you are here reading this post, it’s likely that you want to leverage social […]

The Ultimate Wine Marketing Strategies on Social Media

Barrels Stored in a Winery in Willamette Valley. A MiscGyan client. Image has been used in a MiscGyan Blog explaining wine marketing strategies.

Key Social Media Strategies for Wine Marketing in 2024 As we step into 2024, the wine industry continues to invest in digital marketing. Social media is at the forefront of connecting wineries with wine enthusiasts around the globe. In an era where digital marketing for wineries has become more crucial than ever, innovative social media […]

6 Ultimate Hyperlocal Social Media Marketing Strategies

Chalkboard sign that says Thank you for Shopping Local. hyperlocal social media

Remember, collaboration is a win-win. You reach new audiences, build relationships, and demonstrate your commitment to the community. So, look around, find your local partners in crime, and watch your hyperlocal network grow!

How To Master Instagram SEO: Hashtags & More

Keeping Up with Instagram Algorithm Changes

In the dynamic world of social media, Instagram stands out as a crucial platform for businesses seeking growth. It’s more than a space for socializing; it’s a vibrant marketplace where visibility is key. This guide explores Instagram SEO, a vital aspect of digital marketing, focusing on how to optimize your content and profile to shine […]

How to Use Instagram Geo-Tag to Engage Locals


Embracing Instagram’s potential for local business marketing is more than just posting regularly; it’s about creating a strategic web of local connections, engaging content, and targeted promotions that resonate with your community. From leveraging geo-tags to partnering with other local businesses and influencers, the opportunities for growth on this platform are substantial.

The Best Performance Marketing Strategies For Your Business

Performance marketing strategies

For small businesses, every dollar counts. Performance marketing allows you to set a budget that aligns with your financial capabilities. Whether you’re spending $100 or $10,000, you can tailor your campaigns to fit your wallet. And because you’re paying for actual results, you’re getting more value for your money.

How To Optimize Instagram Ads to Skyrocket ROI in 2024

Instagram advertising dashboard, Instagram Insights, Types of Instagram Ads

Introduction Hey there!! So, you’ve got your Instagram game going strong, but you’re looking to take it to the next level, right? Well, you’re in the perfect spot. Instagram Ads are like the turbo boosters for a rocket ship, propelling you to new heights in terms of reach and engagement. Whether you are a small […]